Why 2023 is shaping up to be a rough ride:
‘STAGFLATION is the key risk for the global economy in 2023, according to investors who said hopes of a rally in markets are premature following this year’s brutal selloff’ – cited The Business Time. Other financial news agencies also seemed to agree with this view, with Bloomberg and Business Insider publishing similar headlines. In response, many Big Tech companies has already started laying off thousands of workers, bracing for the financial storm that will sure hit next year.
As the situation becomes more dire, the future of companies will hang in the balance. It is essential that businesses act quickly and decisively in order to avoid the devastating effects of stagflation.
AI can help companies sustain through the recession.
TLDR: Although AI is much faster in generating content, it still requires human modification to improve the quality, but it’s still much faster. With recent development in AI technology ie. ChatGPT and DALL-E, AI can assist marketers in content generation.
Is AI Ready?:
Don’t trust us? Convince yourself by reading on.
The idea of AI-generated content used to be met with scepticism and quickly dismissed due to its subpar quality. But with recent breakthroughs in AI technology, it’s time for marketers to take notice and embrace this game-changing technology. AI has the potential to revolutionise content marketing in a way that is nothing short of magic.
With its ability to produce high-quality content at a fraction of the cost and time, AI will allow businesses to easily create personalised, engaging content that resonates with their audiences and drives conversions. Those who embrace AI in content marketing will have a significant competitive advantage. Don’t let this opportunity pass you by – the future of content marketing is here.
And it’s powered by AI.
What is ChatGPT & DALL-E?
ChatGPT and DALL-E are two large language models developed by OpenAI.
ChatGPT is a chatbot that understands and responds to user input in a conversational manner. DALL-E, on the other hand, is a model that generates images from text descriptions, allowing users to create unique, personalised images based on their own ideas.
Both models are examples of the powerful capabilities of AI and showcase how technology can be used to enhance human communication and creativity.
Click here to check it out (Note that you need an OpenAI account)
By the way, we made ChatGPT write this.
We can create 3 kinds of marketing assets, memes, social media posts, and blogs. To show you we are not bluffing or overhyping AI, here is our GREATEST CREATION and here are some of the marketing assets that we made 100% using ChatGPT and DALL-E:
Of course, we are more than happy to show you the other assets and a detailed tutorial on how you can create them on your own too. Convinced? Here we go!
Frameworks and Scoring Systems
There are 2 key components to our automation system, the scoring systems and the frameworks. You can name them whatever you want and it will still work just fine, as the inner working is the same.
A scoring system is like a game where you have to judge something based on different rules. For example, the game has three rules: originality, obedience, and catchiness. To play the game, you look at the thing you are judging and decide how well it follows each rule. Then you give it a number from 1 to 10 for each rule. The numbers show how well the thing did in the game.
A framework is like a set of rules for making something. For example, the game has three rules: write a quote, write a post, and write a picture prompt. To play the game, you follow the rules and make something that is interesting and helpful. The rules help you make something that is organised and makes sense.
How are we 100% sure? Well you can see for yourself!
And … that’s about it!
Thank you for making it this far. We hope this has convinced you to take a different approach on AI in digital marketing, just like our mentor did when we showed him our work. So what are you waiting for? Have a spin at this ground-breaking technology yourself and you won’t be disappointed!
By the way, all the images in this video were generated by DALL-E, so you best believe that AI is here to stay! 🙂
Interested in how we got here? Find out more in our personal reflection, where we document everything that we experienced, felt and learnt here.